VisitLEX asked us (Cornett) to make a PSA about the new clear bag policy at Kroger Field. Daniel Boone came in hot.
We (Ky for Ky) started a petition to make bourbon the official state beverage of Kentucky. So far it's got over 2,500 signatures and it's been featured on Food & Wine, the Courier Journal, the Lexington Herald Leader, Cincinnati.com, etc. Read all about the petition here (written by Coleman Larkin) and hit the link below to sign it. Do it.
We're opening a new Ky for Ky retail store in the new Summit at Fritz Farm in Lexington. I went on WKYT to talk about it - wearing our Kentucky Fried Chicken bucket hat. They especially loved it when I started about our Cocaine Bear and Horse Humping socks.
We (Cornett) let some horses film a few ads for VisitLEX. The campaign was one of AdWeek's 'Ads Of The Day' and an 'Editor's Pick' on AdAge's Creativity Online. It also go picked up by the Lexington Herald Leader and a ton of horsey pubs. Hit the links below to read all about it.
Fun little case study video for our Kentucky Fun Commercial we busted out last summer. Thanks for the video Ian Friley!
In 2016, we (Kentucky for Kentucky) rolled out a new brand called ‘Southern Socks’ - and it’s doing great! In 2017, we’re rolling out another new brand called ‘Southern Rocks’ - state shaped silicone ice cube trays. We’ll be rolling out new states throughout 2017. Big thanks to Josh Crandall for helping us with the designs and big thanks to Austin Durham for the killer packaging. Website coming soon.
Every year I try to bring as many ideas to life as I possibly can. The weirder the better. It’s what I love to do. This post is about the one that got away. One idea I really wanted to make happen in 2016 - but didn't. The idea was pretty simple, we'd create an 'Ice Ice Baby Jesus Nativity Scene' at the Kentucky Fun Mall during one of our holiday events. The baby Jesus would be made of ice and one of the three wise men would be Vanilla Ice. I was close. So close. I had my friend Rachael make up this amazing flier (below) and I even had an ice sculpture lined up to create a baby Jesus along with a manger from a block of ice. In the end my co-workers at KyforKy weren't big fans of the idea and we axed it. Maybe next year.
Lexington, Kentucky is now a CreativeMornings city! Last summer, Celeste Lewis and Jamie Rodgers approached a few of here at Cornett about creating a pitch video to bring CreativeMornings to Lex. We obliged, enlisted Ian Friley of Kong Production to help with the video (check it out below), CreativeMornings was impressed and Lexington now has a chapter. The first event goes down on Friday, January 20th at the 21C Hotel. My pal Drura Parrish of MakeTime will be the first speaker. Gonna be rad. If you are interested in attending, please create a profile here and be ready to snag your free ticket (only 175 available) at 11am on January 16th. Read more about it in the Herald Leader.
My dream of having my epic naked dad bod smothered in cocoa body butter appear in Playboy Magazine finally came true... in the September 2016 issue. On Page 50.
Bill Murray wearing Ky for Ky's 'George Clooney Is A Beautiful Man' shirt while watching fireworks with George Clooney!! Made my day. Thanks for hooking this up Drura! Read all about it on the DailyMail, Mashable, NY Mag's The Cut and on Buzzfeed. It also made the #1 spot on the front page of Reddit. You can buy the shirt here.
Look ma, I'm on tv talking about Cocaine Bear! A local news station (LEX 18) recently stopped by the Kentucky Fun Mall and ran a story on 'Cocaine Bear.' Check the video out below. From there, the story got picked up by Atlas Obscura, Neatorama, Oddity Central and BroBible. Our (Kentucky for Kentucky) beloved Cocaine Bear has become quite the Internet sensation and a top Kentucky tourist destination. If you're not familiar with Pablo EskoBear, read the story here.